One job, one subscription.

What is kept in order, continuously, around the practice: one person to do it, one place to follow it.

The site

What you receive
Your site, put live or corrected, then kept: correct, fast, published in each of the practice’s languages, and changed when the practice changes — a person, an address, opening hours. Its accessibility and speed are checked on a schedule; each check is dated, and says what it found and what was corrected.
What is asked of you
The practice’s facts, once — the people, the addresses, the opening hours, the languages — and a note when they change. Access is given by invitation, from your own accounts; no password is asked for.
In your client area
The pages, language by language, and each check with its date.
What lies outside it
The patients’ records and the practice-management software: the site does not touch them.

In the Standard — The site

What is published

What you receive
What the practice publishes — pages, articles, posts — written in the language it appears in, in a tone that explains, and published on the agreed date once approved. Content made with an AI system carries the marking that system applies.
What is asked of you
Your approval of each text that carries your name or the practice’s, given on the text as it will appear. What is not approved by its time does not appear at that time.
In your client area
What awaits your signature, with what has changed since the previous version; then what appeared, where, and when.
What lies outside it
No before-and-after photograph, no patient testimonial, no solicited review.

In the Standard — What is published

How people find you

What you receive
Pages that answer the questions people actually ask you, in each of your languages. Your listings in the directories where people look for you, kept in line with the site: name, address, opening hours, languages.
What is asked of you
Nothing beyond your approval of what appears. Outreach goes out only on your written authorisation, to the people it names, and only where the profession and the country permit it.
In your client area
Each listing, with its opening hours and languages, and the questions a page answers.
What lies outside it
No advertising is bought: we hold no budget for you, and are paid no percentage of one.

In the Standard — How people find you

Follow-up

What you receive
Every enquiry receives a first reply, and the time between its arrival and the reply is measured. That reply acknowledges, offers an appointment and passes the enquiry to the right person; anything that calls for your judgement comes back to you. The moment someone at the practice takes the enquiry in hand is noted, and the reminders stop there.
What is asked of you
The name of whoever takes enquiries over at the practice. What follows — the consultation, the quote — and any enquiry received by telephone or at the desk are noted by the practice, in your client area; those facts remain its own.
In your client area
Enquiries received, time to first reply, quotes sent and signed: the practice’s own figures, measured, each with the period it covers. Names stay in your diary; here, a reference is enough.
What lies outside it
No reply gives medical advice, and no message is read for clinical meaning; each one goes back to a person at the practice.

In the Standard — Follow-up

The assistant

In preparation. The assistant runs for no practice until the lawful basis for the processing it requires is in place; until then, no date is given.

What you receive
An assistant on your site, in your working languages. It answers from what you have published and from nothing else; where your pages do not answer, it says so and hands over to a person. It says it is an automated system, within the exchange itself.
What is asked of you
The name of the person it hands over to.
In your client area
Once in service: what it answered from your pages, what it handed to the practice, and when. Never what was said to it.
What lies outside it
It gives no advice, assesses no one’s condition, and does not answer what belongs to your professional judgement.

In the Standard — The assistant

Work that repeats

What you receive
Internal work that comes round again, automated inside the tools the practice already runs and pays for: intake forms no longer retyped, document requests that chase themselves, the reordering of consumables. Two automations a month, built, tested and documented; an unused month does not carry over.
What is asked of you
Your agreement to each automation, before it is put into service.
In your client area
What each automation does, when it last ran, and its documentation.
What lies outside it
No new practice-management software, no software to maintain; no automation requires us on your premises, and none reads a message for clinical meaning.

In the Standard — Work that repeats

What Standard takes on for a practice depends on the country, the profession and the procedures performed. It is established in the first conversation, and written into the contract before anything is signed.