Orchestrated Distribution with CPFT Invariants
Cross-channel allocation governed by deterministic spend rules. Every dollar terminates at a known cost per funded trader.
Channel Silos and Spend Opacity
Most firms run channels in isolation — paid social, search, programmatic — each with its own reporting, its own agency, its own opaque cost structure. No single view of CPFT exists.
Spend is reallocated based on lagging indicators: impressions, clicks, "engagement." None of these fund accounts. The result: budget drift, channel overlap, and unmeasured waste.
Cross-Channel Orchestration with Governance
Standard Distribution Engine unifies all acquisition channels under a single governance layer. Cadence invariants enforce rhythmic, systematic allocation. CPFT ceilings prevent budget drift.
Channel-level CPFT is computed in real time. Rollup efficiency per descriptor surfaces which channels deliver funded traders at the lowest unit cost. Reallocation is algorithmic, not political.
Distribution Engine surface — spend velocity vs CPFT-paced target across the last 24 hours. Sample workspace, illustrative values.
Where this pillar sits in the larger system.
Channel Reallocation Target
Channel reallocation under Standard's Distribution Engine is engineered to drive blended CPFT from the $1,240 industry baseline toward the ~$850 Accelerator-tier target — a 30%+ relative reduction at unchanged budget — by routing spend through descriptor-matched channels rather than impression-weighted retainer logic.
Infrastructure Access
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